WELCOME |
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Subscribe to The CEO Refresher
join The Mindful Network! |
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The featured articles on this page, and all of the links, news, conferences and reading pages are free however, access to over 2,200 excellent articles in the Archives requires a nominal subscription. Check out the Members Benefits page for many exclusive offers including three new free eBooks! Get 1001 Ways to Wow Your Customers! free with your subscription! Members can also contribute to The Mindful Network . Subscribe!
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N.B. Please note the change in our email address. Apologies for any inconvenience. |
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WHAT'S NEW? |
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Running with the Rhinos
by Christian D. Warren |
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Through the metaphor of the magnificent rhino, Warren invites leaders to live a bold and courageous life and create a future without sacrificing their integrity, ideals, or humanity. Based on the premise that there is a leader in everyone, Warren uses the strong and fiercely independent rhino as an unlikely guide to leadership principles that include vision, understanding, inspiration, power, endurance, conviction, support and heart. |
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FEATURED ARTICLES |
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To Outmarket the Competition, Run with the Rhinos
by Christian D. Warren |
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In a recessionary environment, it's easy for companies to say, "Times are tough. Nobody's making a living. Of course we expect a downturn in sales." But companies with a rhino-like mind-set never take that attitude. Their mind-set is that they can make money in any economy. In fact, strategically minded companies with aggressive marketing thrive during recessionary periods. |
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Embracing Sustainability to Boost Sales
and Increase Loyalty
by Laura Patterson and Jay Thabet |
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Sustainability. Green. Environmentally-friendly. Whatever we call it, it is top of mind. This article identifies eight steps a company should take to make sure its “green’ efforts are successful in terms of increased sales and customer loyalty. The article recommends metrics associated with these two business outcomes that will help a company monitor whether their sustainability efforts are paying off. |
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Great Shark Expectations
by Anne Riches |
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I would like to talk about how life's little surprises can sometimes catch us out - and what to do about it! In particular I'm going to talk about the role of expectations at work, and how that relates to my search for Great White Sharks in the Neptune Islands, off Port Lincoln in South Australia. ( Want to listen instead of reading? )
Read Anne's insightful commentary on the market meltdown -
A Global Almond Effect
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Building Your Business Through Quality Referrals
by Jeff Thull, CEO and President of Prime Resource Group |
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For a few exceptional sales professionals, a well-stocked pipeline is a reality. They have been able to achieve a continuous, seemingly effortless flow of new prospects and customers, all while investing less time on cold calls. What is their secret? They have the ability to get a high percentage of their business from customer and prospect referrals. |
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In Business as in Mountain-Climbing:
You Can’t Prepare Too Much!
by John McQuaig |
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To link mountain-climbing preparations with a success in business, I recommend the work of Jim Horan, author of The One Page Business Plan. This masterful prescription for writing a business plan on a single page in fact incorporates all the elements Sir Hillary himself needed to achieve his vision of climbing Mt. Everest. |
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Brand
Expression |
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The brands that make the tough choices from messaging to design, from headlines to packaging, focusing like a laser on who they are and how they fit into their consumers’ lives will be rewarded. The others will suffer.
Branding, in times like these, is not a luxury. It is a survival tool. |
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There are two major job responsibilities of a CEO. One is Chief Strategist. The other is Chief Story Teller. Just look at Apple’s, Steve Jobs, who excels at both. Considering that many people would rather die than speak in public, including CEO’s, comes this concise article detailing the 8P’s of Persuasive Presentations. Never be Boring Again! |
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Listening is not only the most important aspect of communication – it can make or break our relationships. Our ability to appreciate, respond to, and empower others is based on our ability to listen to them in an empowering and open way. There are three levels of listening and some important things we can do to become more effective in our ability to listen to others. (Includes audio!)
Read and listen to Mike's thoughts about how to stay positive in the midst of adversity at The Mindful Network.
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Have you noticed that as you move into the holiday season, old, familiar patterns emerge? Perhaps you feel sad and alone at the holidays, or maybe you often get sick or worry about money. There’s a reason that we have the same experiences over and over again, and with a little self-awareness, a little self-mastery and a little being-on-purpose, we can break those patterns. |
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If you're considering Dubai as the destination for your next incentive trip, I hope that you will find some of these suggestions based on what I have observed during the last 81/2 years to be of value. Keeping these guidelines in mind will ensure your comfort and help you spend an enjoyable and memorable time in Dubai. It will be a unique incentive trip that your team will be talking about for years.
There are also training opportunities in Dubai! | |
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America: Export Nation?
by Thomas Schinkel |
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American manufacturers with innovative and leading-edge, high-quality products have a splendid opportunity to gain and regain world markets. Indeed, if present trends continue, my sense is that within the next five years the US will be going through a metamorphosis from a “Consumer-centric Society” to an “Export-centric manufacturing nation.” |
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To achieve work/life balance in any organization or institution, a work/life balance initiative must be supported at three levels: the programmatic level, the cultural level, and the individual level. In the absence of one of these, there will be a lot of talk about work/life balance, but not a lot of walking that talk. |
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How often have you felt you were communicating clearly, only to find you have sent the wrong message? This can happen because we are concentrating on what we say (verbal) instead of how we are saying it (nonverbal). The delivery of a message is as integral as the words in a message. |
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Creating a coherent team takes time, engagement, and reflection. Building trust occurs as people participating in a network of commitments, acting in language, come to see each other as reliable performers, and learn to align and connect their interests with each others' interests and with those of the project. |
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Integrity First. It’s core value #1 of the U.S. Air Force … embraced by our leadership, taught in our training programs, and a symbol of the commitment and character of the men and women serving our country. I learned a valuable lesson about the true meaning of integrity after only serving several years in the Air Force. It wasn’t on a combat mission flying an F-16. It was during a training sortie I flew as a brand new instructor pilot, and I learned it flying solo. |
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Think about the different skill sets you could develop that would make you more valuable to your organization, as valuable as a Swiss Army knife is to the outdoorsman. When you develop skills in addition to your core strengths, you will find the versatility puts you in a unique echelon of achievers. |
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The 10th year Google points to a long and an amazing journey but on the progressive charts of techno-evolution it’s just a blink, so embrace for the next. Bravo Google, well done and keep pushing the buttons. Naseem has a call-out for Thought Leaders and Trainers for Dubai! | |
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Ever since it became popular, I have been hearing that writing for the Web is different from writing for print. I have always been skeptical of this assertion and now after years of experience I am certain that it is wrong. |
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SPECIAL
FEATURES |
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Not a high-tech whizbang hypothetical supraluminal know-it-all enthralled and embedded in the frenetically byzantine world of Geekdom? Me either. Well, here's a slide presentation I put together to help normal people try to get a look (from a geek-safe distance) at some of the emerging tools, services and principles of this new and evolving communications media. (Very interesting sildeshow! ed.)
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There are just a handful of functions that determine all corporate performance. If they are improved by 25% the bottom line improves by 40%. The Corporate 360°® is a unique web-based diagnostic instrument that creates an in-depth analysis of the Critical Functions and presents that in terms of a Balance Sheet and an Income Statement. Within hours the information can be in the hands of management. With that, triggering improvement is easy. >> Read More |
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Interestingness
from our editors at large! |
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If you are the top dog in your organization, what is your main job? John P. Kotter says that "leaders prepare organizations
for change and help them cope as they struggle through it." That is
their main job. But how do they go about doing it? |
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For years I have been searching for great companies. My search was driven by a desire to find companies that have new business models, delivering new products and services to customers and executing in new ways. I have written about my discoveries in OUTSMART!, my latest book. Although I could find no single formula for what creates a good – or great – company, I did find some shared characteristics. |
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